We are constantly inundated by attempts to influence our behavior, and we also often seek to persuade others on social and cultural issues, but how do we differentiate between authentic and manipulative persuasion? When do we give up in our efforts to persuade others? When do we stay engaged in persuasion even when it’s difficult? In this interactive session, facilitated by Joan Blades, entrepreneur, political activist and co-founder of Living Room Conversations; and Ricky Diaz, manager of the EngageNow National Youth Voting project at JETTIX.net, we’ll have a conversation that explores when persuasion is effective and when it isn’t, as well as what we think is worth the effort and why. This conversation is inspired in part by themes found in Anand Giriharadas’s book, The Persuaders.